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6 Reasons to Hold an Open House

An open house viewing, where multiple buyers can look around a home they are interested at the same time, is increasingly becoming the sales method to use among real estate agents. Here are our 6 best reasons:

                                                          
1. Save time

An open house is a unique opportunity for you to get several showings done at once. You choose the timing, and weekends are usually the best choice. It also gives some element of competition as interested buyers might feel motivated to make an offer because other people touring may be thinking the same thing. So you may just get a jump-start on that sale!

2. No pressure situation

Walking through an open house provides a visitor with plenty of time to look around without feeling rushed. «Semi-serious»buyers may be more inclined to attendan open house as they can turn up on the day without a prior appointment. «Cautious» buyers may be less intimidated by attending an open house that is led by the agent and not the home owner.

3. Less stress to prepare the scene

Private viewings with little notice can make it hard for the homeowner to keep the home “show ready” and for all parties to agree on convenient viewing times. With an open house you know exactly when people will be visiting. It give the homeowner ample time to leave the home spotless and presentable.

4. Opportunity to offer valuable information
Offer your prospective buyers a print brochure of the property, which they can hold in their hands while they get a walk-through, and take home to read at their own leisure. It serves as a valuable “leave behind” because it helps your customer remember the key details about the property.

6. Lock in the serious buyers

If the property has caught the eye of a few potential buyers, he or she might be willing to come back for a second look in a less formal setting. A handy sign-up sheet at the end of the viewing gives you a clear indication on who to follow up and who to forget about.

So by attracting multiple buyers to view your property at the designated time, you can showcase the buyer demand of your property and best of all: It's easy, fast, convenient and it works!